ASA Live

Monthly, interactive coaching for martial arts school owners. Built by the Team Behind Black Belt Banter Podcast.

First Live Session

Thursday, January 15, 2026 at 10:00 AM PST

Cancel anytime. Replays included for active members. 

Kickoff topic: 10 Must-Do Marketing Events to Explode Your School in 2026!

ASA Live gives martial arts school owners the clarity and confidence to grow strategically. Whether you’re opening a new location, boosting student enrollment, or building a high-performance team, we provide a step-by-step roadmap to increased revenue and lasting success. You focus on the mission—we’ll power the momentum.

Who it's for

Owners and martial arts professionals who want a repeatable monthly playbook to increase enrollments, raise retention, and strengthen culture—without burning out.

Single‑location schools ready to scale

Multi‑location operators aligning staff

Staff Instructors & leadership teams

Owners who run promotions & events

Membership

Simple, flexible, and built for action.

$97 / month

  • Monthly live coaching
  • Live Q&A with coaches
  • Downloads: timelines, templates, checklists
  • Replay library while active
  • Private community access
  • Cancel anytime
 

What you'll learn in the kickoff session

We’ll walk you through the 10 marketing events that consistently generate leads, boost retention, and drive revenue—plus how to plan, promote, and execute each one.

Two martial artists in white uniforms holding black belts, showcasing discipline and strength.

Be ready before the calendar turns.

Join ASA Live now and get the complete plan for your 2026 marketing events—built by actual school owners, not theorists.

How ASA Live Works

Supprting Subheading

  • Live, interactive coaching via Zoom – engage, ask, implement.
  • First Session: Thursday, Jan 15, 2026 * 10:00 AM PST.
  • Monthly Cadence: New topic each month aligned to the calendar.
  • Resources: You’ll receive checklists, templates, and sample scripts.
  • Replays: Full recording available for active members. 

Built by the Team Behind Black Belt Banter

Master Chan Lee

Lead Coach. Multi-location owner; growth strategist for high-performing schools. Co-Founder of ASA.

Master Jimmy Hong

Host – ASA Live.

Founder of Black Belt Banter & Co-Founder of ASA

Master Tony Chung

Lead Coach. ASA Impact Consulting; operations & systems expert for martial arts studios.

Master Jay Lee

Lead Coach. Large and multi-school owner, programs strategist. 

Master Philip Jeung

Lead Coach. Curriculum and management specialist.